RUKA is a creative company that has adapted its name from the Swahili word meaning LEAP. 

We are RUKA Creatives, a dedicated company that helps NGOs and private groups reach their goals by sharing the right message with the right people at the right time.

With over a decade of experience in Tanzania's media and creative field, we've crafted more than 250 radio episodes about business and various community matters. We've also live-streamed over 10 events, including one at the French Embassy in Tanzania and MUDA Africa – a dance school.

Our fully equipped recording studio is at the heart of our operations, and we proudly oversee Boresha Radio (, an online platform that showcases unique artistic and educational content for youth across Tanzania and East Africa.

In partnership with HIP Edutainment, we've developed the #FutureYangu podcast – an innovative educational program designed for government schools. The #FutureYangu podcast delivers career guidance and counseling content to secondary school students in an innovative way: through a mobile app and Bluetooth-connected speakers. At RUKA Creatives, we're all about bringing fresh approaches to education and communication.

Our expertise

  • Radio and Video Production
  • Concepts development
  • Content distribution/dissemination  
  • Studio and equipment rental services 
  • Media Research & Development
  • Live streaming services
  • Graphic Designing

Marketing Strategy

Amidst the digital age, RUKA has honed extensive online expertise, harnessing social media and Boresha radio to amplify our services. We're committed to delivering top-notch solutions that captivate our clients, enabling them to share our offerings within their networks – a testament to our commitment to word-of-mouth marketing success.